Punk Camp – Three-Day AI Transformation Intensive
Immersive three-day workshop for time-poor teams who want to go deep, fast – aligning on the AI landscape, building internal capability, and leaving with agents, guides, and measurement that keep the work moving long after we’ve gone.
Why Punk Camp exists
Not every business has the time or headspace for a long programme. Sometimes you just need to pull a cross-functional group out of the noise, give them three focused days, and come back with real capability.
Punk Camp is built for that moment. It’s the three-day intensive that:
- Creates real space away from the day job to think, experiment, and make.
- Builds the internal capability your business needs to keep going on its own.
- Trains trainers and champions so AI doesn’t live in one person’s head.
- Goes deep on your existing AI tools and platforms, so you can actually exploit them.
It’s perfect for leadership, L&D, and discipline leads who want to power up their organisation quickly – with something more serious than a keynote and more realistic than a six-week course.
What Punk Camp unlocks
Over three days we move from landscape and confidence to creation, measurement, and internal ownership.
| Area | What we focus on | What you leave with |
|---|---|---|
| Immediate AI craft |
Practical behaviours that make AI useful:
– speaking to AI (mic-first) – rich contexting – using documents and examples – iterating instead of accepting first drafts |
People who know how to work with AI in real tasks – not just “prompt once and hope”. |
| Internal trainers & guides |
Train-the-trainer sessions on:
– how to teach AI craft to others – how to design AI challenges and exercises – how to facilitate small-group practice |
A core group of trainers, with their own AI guides and training plans, ready to keep the work going. |
| AI guides & programmes |
We help your people:
– design and build their own AI guides – create simple, role-based AI training programmes – sketch use case programmes specific to your business |
A set of guides, challenge ideas, and programme outlines you can run again and again in-house. |
| Tools, stack & exploitation |
We go deep on the tools you already have:
– how to get the best out of your existing AI products – advanced techniques that fit your stack – patterns and “do/don’t” rules for each tool |
People finally using the tools you’ve already bought properly – with patterns they can teach others. |
| Measurement & momentum |
We introduce simple, grounded ways to:
– measure AI adoption and capability – track uplift in confidence and quality – report progress in a way leaders understand |
A lightweight measurement system and a shared way to talk about “how it’s going” beyond time saved. |
What we actually do in three days
Punk Camp is structured but not rigid. Each cohort is different, but the three-day spine stays the same – landscape, making, and scaling.
| Day | Focus | What happens |
|---|---|---|
| Day 1 Landscape & foundations |
Get everyone on the same page about:
– what AI is really doing to work – how it fits your sector, roles, and clients – the risks, guardrails, and possibilities |
Interactive landscape sessions, live demos, and early challenges. People learn immediate AI craft, try their own work in the tools, and leave Day 1 feeling clearer and less overwhelmed. |
| Day 2 Making, guides & programmes |
Turn theory into assets:
– build simple AI guides and helpers – design role-based exercises and challenges – sketch your own AI training/use case programmes |
Teams work on their own material – real documents, real processes, real tools. By the end of the day you have guides, templates, and draft programmes tailored to your business. |
| Day 3 Scaling, measurement & next steps |
Focus on what happens after the camp:
– train-the-trainer sessions – simple adoption & measurement plans – 30/60/90 day rhythm for AI in your organisation |
We stress-test your guides and programmes, refine them, and agree a rollout approach. You leave with clear owners, dates, and a measurement frame for tracking how capability and confidence grow. |
Where this sits in your AI maturity journey
Punk Camp sits between early “AI tasters” and long-running transformation programmes. It’s the moment where curiosity turns into capability – quickly – and where you build the people who will carry the work forward.
For some organisations, Punk Camp is the kick-off before a broader roadmap. For others, it’s the concentrated injection they need to make sense of the tools they already have and stop spinning their wheels.
| Maturity focus | How Punk Camp helps |
|---|---|
|
Human uplift People feel confident, not threatened. |
We keep it human, practical, and honest. People see AI as something that can help them do better work, not replace them. |
|
Capability & trainers Skills that stay in the business. |
We focus on behaviours, guides, and training patterns your own people can reuse – not just a one-off “AI day”. |
|
Organisational uplift Teams pull in the same direction. |
Cross-functional cohorts share language, tools, and programmes. Leaders get a clear view of where AI fits and who’s leading the charge. |
|
Business uplift Real work, better and faster. |
You leave with redesigned workflows, guides, and measurement signals – enough to show early value and build a case for what comes next. |